Set up Facebook Ad Reports

Estimated Time of Completion: 1 hour

Facebook Ad reports gather and display your most important metrics from your current campaigns, ad sets, and ads. 

The metrics in these reports will help you learn how you're reaching your business goals as well as who is engaging with your ads.

Your Doer is trained in how to set up your Facebook Ad Reports, how to work out your KPIs and how to do your daily optimisations.

TO BRIEF YOUR DOER:

• If you're utilising the Project Management Tool; *Basecamp, add this as a task to your project's To Do's
  • You'll need to describe the task. We'd recommend 'Set up Facebook Ad Reports'
  • Assign the To-Do to your Doer
  • Set a Due Date
  • Add notes: 
    • You can provide your Doer with this URL in order to provide them with context on the task
    • Let your Doer know which Facebook Ads you'd like them to track
    • Add in any other notes or requirements you may have that might be relevant to the task
    • Don't assume - particularly if you're just starting out with your Doer it's always best to provide as much information as possible. 
    • If you have extensive notes, we'd recommend recording a Loom.